Ключевые слова: accomplishment, achievement, aim, brand, brand image, business, business plan, career, ceo, challenge, company, concept, corporate, crm, customer, customer relationship management, elements, glow, goal, growth, identity, ingredients, initiative, jigsaw, key, management, market share, marketing, marketing techniques, matching, metaphor, mission, philosophy, piece, plan, product, project, purpose, puzzle, solution, stand out, strategy, success, uniqueness, values, vision,