Ключевые слова: annual event, asia, asian, beginning of the year, celebration, character, congratulation, east asia, event, everyday, exchange of gift, exchange of presents, function, furoshiki, gift, gift exchange, giftgiving, habit, happy new year, january, japan, life, lifestyle, livelihood, living, manner, mat, matsunouchi, new year, new year day, new year image, new years call, new years day, new years greetings, ordinary, orient, oriental, present, present exchange, presents, regular, season, seasons, starting of the year, tatami, tradition, usual, winter, wrapping cloth,