Ключевые слова: analysis, attention, awareness, choices, clarity, community, connection, convenience, data, design, digital, exploration, focus, highlight, icons, identification, identification process, information, interaction, interface, magnifying glass, method, network, observation, online presence, options, patterns, people, representation, research, search, search tool, segmentation, selection, social, strategic, systems, target audience, targeting, technology, turquoise background, understanding, uniqueness, usability, user experience, user profile, visibility, visual,