Ключевые слова: advertising, analytics, audience, branding, caucasian, collaboration, communication, community, connection, connectivity, content, creativity, device, digital, digitalization, empowerment, engagement, feedback, female, followers, influence, influencer, innovation, interaction, lifestyle, likes, marketing, media, modern, networking, one person, online, people, popularity, profile, promotion, reach, response, sharing, smartphone, social, socializing, statistics, tablet, tapping, technology, touchscreen, trends, user, virtual, woman, young adult, youth,