Ключевые слова: abstract, advertise, advertising, awareness, brand, broadcast, brochure, budget, campaign, cinema, concurrent, control, conversion, creative, cross, digital, internet, marketing, massive, media, mobile, mobility, modern, multi, multimedia, multiple, online, platform, product, promoting, promotion, rates, reach, screen, screens, social, social media, technologies, technology, television, tiered, transmission, video, video wall, videos, viral, wall,