Ключевые слова: accessibility, adaptive, analysis, analytics, automation, behavior, consumer, convenience, customer, customization, date, design, digital, displays, efficiency, engagement, enhancement, experience, experiences, feedback, futuristic, innovation, insights, intelligence, interaction, interactive, loyalty, marketing, modern, personalized, preferences, products, purchase, recommending, relevance, retail, satisfaction, segmentation, service, shopper, shopping, smart, solutions, store, strategies, technology, to the, transformation, trends, user,