Ключевые слова: advertising, athleticism, atmosphere, business, cheering, cleats, coach, competition, coverage, crowd, dedication, defeat, entertainment, event, excitement, fans, football, global, goal, international, linesman, media, money, net, passion, players, practice, referee, rivalry, skill, soccer ball, soccer game, spectacle, spectators, sponsorships, sports, sportsmanship, stadium, substitutes, talent, team, teamwork, television, training, uniform, victory,