Ключевые слова: advertisement, awareness, background, brand, build, business, client, commercial, communication, company, competitive, concept, consumerism, creativity, customer, design, development, idea, identification, identity, information, innovation, internet, label, management, marketing, media, name, positioning, product, promotion, quality, recognition, service, sign, silhouette, social, strategy, success, successful, sunset, symbol, target, technology, text, trademark, trend, unique, value, word,