Ключевые слова: advertisement, audience, authentic, background, branding, communicate, communication, concept, connect, creative, education, emotion, emotional, engage, engagement, engaging, experience, explain, explanation, honest, idea, ideas, identity, imagination, information, inspiration, inspirational, inspiring, interesting, learn, memory, motivational, persuasion, persuasive, promote, relatable, share, speech, story, storyteller, storytelling, strategy, success, telling, text, word,