Ключевые слова: advertisement, balearic, balearic islands, billboard, city, design, downtown, editorial, europe, exit, glass window, in trance, information, inside, island, logo, majorca, metropolitan, modern, modernization, palm, passenger, people, public transport, railway, reflections, services, sfm, sign, signal, spain, stairs, station, subway, terminal, train, train station, transport, transportation, travel, traveler, uib, underground, university, urban, waiting for transportation,