Ключевые слова: business, colouring, consumer deception, corporate, disinformation, disingenuous messaging, drawing, eco, ecological, ecology, environment, environmental, environmental marketing, environmentally friendly, environmentally responsible, esg, expectations, false, friendly, green, green marketing, green pr, green sheen, greenwashing, handmade, human impact, information, manipulation, marketing, marketing spin, misleading, nontransparent way, paint, paper, pollution, public image, regulation, reputation, scandal, sustainability, sustainability change, sustainable, symbol, texture, truth, vague promises of action, washing,