Ключевые слова: 2018, advertisement, architecture, billboard, brand, center, championship, city, cityscape, cup, day, design, ekaterinburg, embankment, english, fifa, fifa2018, football, historical, information, inscription, installation, iset, letter, logo, national, object, outdoor, park, pattern, plotinka, promenade, red, river, russia, russian, soccer, sport, spring, square, street, summer, sverdlovsk, symbol, text, ural, word, world, yekaterinburg,